Hunk ‘o hunk ‘o ARVO love
FROM THE VAULT: February 14, 2014
Like any long-term committed relationship, shacking up with a branding agency has its romantic ups and reality downs. In the beginning it’s all champagne and roses and hand-in-hand strolls through Union Square. Your suitor is a handsome jet-setting silver fox named American Airlines who whispers sweet precision clouds in your ear. He’s strapped with cash—and loves to spend it on you.
You’re over the moon smitten. You haven’t felt this hot and bothered since that night at homecoming when you made out with Dow under the football field bleachers.
But then years pass. And what was once a fiery, raging inferno of passion has been replaced with Downton Abbey reruns and Ben & Jerry’s. Mr. Wonderful broke your heart and declared bankruptcy.
You had to leave your chic downtown love nest and move in with your relatives in midtown, where you’re forced to share a bedroom with your nerdy cousins Weber and Shandwick. Instead of long weekends at the Four Seasons in Dallas, you’re now going Dutch with new beau TeleTech at the Motel 6 in Secaucus.
Sure, Cadillac’s been giving you the once over. But your mother told you not to trust those Italians. Country Financial seems like a nice enough guy. But you’d rather be home on the couch in sweats kvetching with your new BFF Time Warner about how bad her ex’s cable company sucks.
Gentlemen of FutureBrand, the ladies amongst us are not impressed. Sure Beth is wearing a festive red Valentine’s sweater, but not one of our colleagues received flowers or chocolates. Our slovenly presence can’t be helping. Guys, it’s on us to us to spice this place up. To our four core values—positive, adaptable, entrepreneurial and creative—we nominate a new pillar: macho.
And what better way to flex our collective machismo than through some hardcore beefcake, guaranteed to get the ladies riled up.
Unfortunately…Felix and the Finance Guys were unavailable on photo shoot day. But we got the next best thing...the Magic Mike men of Implementation were kind of enough to strip down and oil up in the name of company morale.
Ladies, get your dollar bills ready...the following hunks will be struttin’ their hunky stuff at ARVO tonight….Niall’s Irish Pub, 218 52nd Street (between 3rd & 2nd Aves), starting…now.
